Tarentum Woman’s Digital Marketing Studio Celebrates 4th Anniversary With $10,000 Grant

Katie Urich moved from North Hills to Tarentum last year to expand her digital marketing studio.

The self-proclaimed ‘old house nerd’ has bought a large Victorian home in East Tarentum and has settled in well in the community, which she says supports small business.

A graduate of North Hills High School and Chatham University, Urich began her career working for a non-profit organization in the arts community.

“The budget was small and I was kind of a one-woman marketing department, so I decided to put those skills to good use and see if I could pull it off working with my own clients,” said she declared.

She feels like she made the right decision. His company, digital savage, focuses on social media strategies for nonprofits and small businesses and also offers advice. She has a growing clientele and enjoys helping them grow their businesses.

“Social media marketing makes sense to me because I really like change and I like learning new things. Platform changes make it interesting,” she said. attracted because the community seems to really support new things happening in the area.”

Last week, as her business celebrated its fourth anniversary, Urich learned that she had secured a $10,000 grant through the Comcast RISE program for women and minority entrepreneurs.

“It’s a huge surprise, but a nice birthday present,” Urich said.

Comcast announced it would award $1 million in grants to be distributed among 100 small businesses in Allegheny County. The recipients are among more than 9,500 entrepreneurs nationwide who have been selected through the Comcast RISE program, which provides marketing, technology and capital.

Other recipients include Sprezzatura, a restaurant in Millvale; Kiwi Speech at Oakmont; Art in motion in Sharpsburg; and Pinks Tiny Paws in Verona.

Jennifer Saffron, owner of Sprezzatura, said she was grateful for the grant, “which will allow our team to get their heads out of the restaurant industry and think about how we can help meet the needs of ‘access to food in our community’.

County Executive Rich Fitzgerald said it’s no secret the pandemic has had a negative impact on small businesses.

“With these resources, we look forward to having these entrepreneurs in our community for years to come,” he said.

Comcast RISE stands for Representation, Investment, Strength and Empowerment. It was launched in 2020 in response to help minority small business owners who have been hardest hit by the pandemic. In 2021, Comcast announced an eligibility extension that allows women-owned small businesses to apply.

“I’m still thinking about how to use the grant,” Urich said. “Looking at the roster, I feel like I’m in good company and I like that.”

Tawnya Panizzi is editor of Tribune-Review. You can contact Tawnya by email at [email protected] or via Twitter .

Cathy W. Howerton