SiteLogic Launches Digital Marketing Certification Courses That Offer More Learning-by-Doing, Less Watching Videos

CANTON, Ohio–(BUSINESS WIRE)–Matt Bailey, the founder of SiteLogic, today announced the launch of a series of Digital Marketing Certification Course that feature more learning-by-doing and less video viewing. Bailey says, “I don’t think we learn the most by watching hours of videos. More video time does not create better learning or understanding. He adds, “You will apply your learning through research assignments, real-life scenarios, applications and presentations.”

Bailey’s teaching method and practice makes SiteLogic training different. His hands-on approach to learning also makes his training and education company’s digital marketing certification courses effective.

Michael Stebbins, President and President of OMCP, an industry association that maintains competency and examination standards for online marketing in coordination with industry leaders, says, “Students who have completed the Preparatory Course Matt’s OMCAs on LinkedIn achieve an 87.32% pass rate on the OMCA exam. This is one of the highest we have seen in the industry.

What is the OMCA certification?

A passing score on the OMCA exam is required for certification. The OMCA certification is a global standard for digital marketing that verifies the skills, training and experience needed to lead digital marketing initiatives. Thousands of leading companies prefer to hire managers and professionals with OMCA credentials.

Is OMCA certification worth it?

People who obtain the OMCA certification:

  • Stand out to employers and clients as having verified digital marketing skills, training and experience.

  • Earn 16-26% more than non-certified digital marketers.

  • Act more effectively as a marketing professional, by sharing a common language and generally accepted practices across multiple disciplines.

Teams that hire and train to OMCA Digital Marketing Standards lead the industry in marketing performance. For example, brands Bailey has worked with include: Apple Vacations, Eaton, P&G, Disney, Experian and Gerber Life Insurance Company.

How to Get a Digital Marketing Certification

SiteLogic main course, Digital Marketing: Basic Skills (OMCA Certification)prepares individuals and teams for the OMCA exam, which tests foundational skills in six areas of digital marketing:

  • Search Engine Optimization (SEO),

  • Paid Search (PPC),

  • Social Media Marketing,

  • Content Marketing,

  • Email marketing, and

  • Digital analytics.

This 36-hour course consists of 75 lessons and costs $2,950. For more information, visit SiteLogic Digital Marketing Training.

About Matt Bailey, Founder of SiteLogic

Matt brings marketing savvy as well as extensive B2B and B2C sales experience. His training merges sales and marketing objectives to produce a more dynamic, effective and responsible strategy.

He says, “I develop amazing training content and educational experiences for the world’s biggest brands. I open my training courses to individuals and companies to access the same quality content, according to their schedule. My goal is to develop successful, confident and creative marketers. I want to prepare you for the challenges that every digital marketer faces when pressured to deliver results.

Since 1998, Matt has presented at thousands of companies, conferences and workshops. He is one of the highest rated presenters in the world for his ability to communicate complex information in a practical and humorous way.

He wrote :

  • Internet Marketing: one hour per day2011
  • Wired to be amazed2014
  • Teach new dogs old tricks2017

When he’s not training, Matt resides in a rather rural area of ​​Ohio with his wife of over 20 years and four daughters. He is a beekeeper and likes to read with a good cup of coffee.

Cathy W. Howerton