New headquarters for a digital marketing company

A digital marketing company that aims to become a leading live shopping specialist TikTok has secured a new headquarters in Birmingham.

Wesconnex signed a lease on 2,221 square feet of office space at 21 Bennetts Hill in the city center.

A design-focused renovation has been completed at 21 Bennetts Hill. It offers Class A office space behind a period facade, with suites available from 658 square feet to 2,810 square feet.

Chief Executive Officer Sara Guo said, “This decision represents both our early success as a company and the enormous potential of our business.

“Being based in the bustle of the city center and in a modern office and studio gives our team a place where they want to work and is important in helping us recruit top talent.

“It’s also the perfect home for the studio used for our flagship TikTok channel, The Female Formula.”

Alex Tross, director of Centrick Commercial, acted on behalf of owner Hortons Estate.

He said: “The office space at 21 Bennetts Hill has been transformed by Hortons Estate and is a perfect fit for Wesconnex as it continues to grow.

“It is located in a vibrant and thriving part of the city center and provides the company and its employees with a beautiful and stylish new headquarters. I wish them well in their quest to become one of the leading marketers Tik Tok.”

Cathy W. Howerton