Job: Digital Marketing Manager at Stresert Services Limited

Our client who is in the oil and gas sector requires the services of a Digital Marketing Manager to manage the services for the group and its subsidiaries as well.

Reporting line: communication manager

Summary of work

The successful candidate will be responsible for reviewing the Group’s online marketing strategies. He/she will plan and execute marketing campaigns, maintain and deliver content for organizations websites.

General Duties/Main Responsibilities:

  • Manage the social media office under the supervision of the communications manager.
  • Generate social media content on all of the Group’s social media platforms to generate publicity and increase the number of subscribers.
  • Develop and manage digital marketing campaigns
  • Manage all websites
  • Optimize website content and social media channels such as Facebook, Twitter, Instagram, Tik-Tok, LinkedIn, etc.
  • Track all website traffic flows and provide regular internal reports
  • Correct any errors in online content and organize webinars and webcasts (if/when needed)
  • Attend relevant networking events and product launches.
  • Plan and monitor the Group’s ongoing digital presence
  • Identify new digital marketing trends and ensure all brands (companies) are aware of industry developments.
  • Maintain industry relevance by identifying and analyzing the latest digital trends and technological developments in mobile marketing
  • Work from multiple locations
  • Promote the brands, product sales and/or services of companies in the digital space
  • Use and research the Internet and new media to reach new customers, generate leads and retain existing customers
  • Analyze market research and plan promotions, contests and other creative marketing techniques based on research results.
  • Work on “SEO” (search engine optimization) “on-page” and “off-page” of all pages of the site.
  • Edit and publish content, videos, podcasts and audio content to online sites.
  • Ensure timely payments of all applicable subscriptions required for promotions.
  • Promote company products and services in the digital space.
  • Execute social media efforts to improve KPIs, likes, shares, tweets, etc.
  • Creating and executing SMS and email marketing campaigns
  • Conceptualize and implement digital marketing strategies across various platforms for all brands

Requirements/skills

  • Proven work experience in social media (minimum of 4 years)
  • Hands-on content management experience
  • Excellent creative/editing skills
  • Solid knowledge of SEO, keyword research and Google Analytics
  • Excellent communication skills
  • A core skill required for this role is writing and creating content
  • Analytical and multitasking skills
  • Attention to detail
  • BSc/HND/OND in Marketing, Mass Communication or related field.


Click here to apply

Cathy W. Howerton