Brand management A Brand Management Maturity Model, Part 1: Strategy Cathy W. Howerton November 27, 2019
Brand management Online course in brand management offered by eCornell Cathy W. Howerton November 26, 2019
Media planning Analytics-Based Media Planning: Quantzig lists five steps that can help you build a successful media plan in their recent article Cathy W. Howerton November 21, 2019
Brand management Personal Brand Management – A Marketing 101 Approach Cathy W. Howerton November 19, 2019